Lexus launched in the United States in 1989 with the aim of designing a luxury car that would compete well with other luxury vehicles manufactured in the United States. The Toyota Motor Company brand first luxury car was LS 400. The Japanese car company manufactured the first sports utility vehicle (SUV) in 1996 and the first hybrid in 2005. The brand has continued to expand immensely registering their presence in over 50 countries all over the world.
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